CASE STUDY · Finance
Cetelem × Netex

Cetelearning: learning anytime, anywhere

A mobile experience with in-house content and offline access to bring learning closer to employees.

Cetelem · Original case study image
+500

Employees trained with Cetelearning

+70

In-house courses created

4 areas

HR, Legal, Product and Customer Service

SECTORFinance
PROJECT TYPEMobile corporate learning
KEY NEEDSOffline access In-house content creation
PRODUCTS AND SERVICESNetex Cloud
Cetelem

Cetelem is part of the BNP Paribas group and specialises in consumer credit. At the time of the project, it operated in 24 countries, with approximately 20,000 employees and 2.5 million customers in Spain.

Within BNP Paribas Personal Finance, it brings together teams in different roles who need access to training and reference materials. Cetelearning brought that learning to their mobile devices, with bespoke content and offline access.

Cetelem website ↗
Original image of Cetelem
01 | The challenge

The starting point

Cetelem wanted to offer engaging training accessible on employees’ mobile devices. Access needed to be flexible, allowing learning anywhere, even offline, with progress synchronised when connectivity returned.

The solution also needed to work on personal iOS and Android devices, supporting teams with different devices and needs.

02 | The transformation

Learning that supports every employee

BEFORE

The need to learn anywhere

Employees needed a flexible experience, including offline access.

NOW

Cetelearning on mobile

Bespoke content, quick reference and progress synchronised when connectivity returns.

01Content resources
02Mobile app
03Offline access
04Monitoring
03 | The Netex solution

Create, deliver and consult within one experience

Netex combined catalogue content, bespoke production, and authoring and distribution tools. The project used Netex solutions from a portfolio now presented as Netex Cloud.

01

Content for learning and quick reference

Catalogue content and bespoke materials were combined to provide training and quick-reference resources on skills, finance, business and employee information.

02

Independent content creation

The authoring tool enabled Cetelem teams to develop more than 70 courses and keep their materials up to date quickly and continuously.

03

A dedicated app: Cetelearning

The customised app distributed content through the cloud and provided mobile access, offline learning and progress synchronisation when users reconnected.

04

Tracking and incentives

Course statistics and grades supported an incentive scheme that recognised employees who were most engaged in their learning.

05

Integration with Meta4

Integration of the platform with Meta4 to coordinate training management with the company’s systems.

04 | Results and impact

What changed with the project

More than 500 employees trained with Cetelearning. The initiative was made available to 1,300 people and enabled the creation of over 70 bespoke courses following the pilot. Training data supported an incentive scheme recognising employee participation.

+500

employees trained with Cetelearning

“Initiatives like this offer benefits and opportunities to all Cetelem employees, giving everyone unlimited access to different types of learning and putting them in charge of their own development.”
Gonzalo de la Rosa
Gonzalo de la RosaHR Director at Cetelem Spain
+500Employees trained with Cetelearning
+70In-house courses created
4 areasHR, Legal, Product and Customer Service
“At first, our employees were surprised, and it has created a greater pride of belonging. They value very positively the innovation it provides and that they can train on what they want, whenever and wherever they want.”
Nuria Gómez Lázaro
Nuria Gómez LázaroDirector of Training and Development at Cetelem
Ready to keep growing

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Deliver your own content on mobile and sync progress when users reconnect. Explore Netex Cloud.

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