Barceló Hotel Group

We are helping Barceló fortify its leadership position in the sector thanks to the high level of employee training.

Barcelo Hotel Group - Logo

About Barceló Hotel Group

Barceló Hotel Group is the hotel division of the Barceló Group. It currently has over 250 4- and 5-star urban and holiday hotels, totalling more than 55,000 rooms, across 22 countries.
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The challenge

Barceló had a traditional LMS with an administrator and end-user experience did not meet expectations. They were not achieving the kind of results in terms of content consumption that they expected from their collaborators.

Due to the situation generated by the COVID-19 crisis, Barceló needed a solution that would:

  • Allow them to reach all the company’s employees and collaborators in record time
  • Implement all training in all specific areas as quickly as possible
  • Guarantee high impact, with the kind of engagement needed to obtain clearly visible results in the short term.

The solution

Barceló creates Barceló Campus using Netex learningCloud.

Simple and fast implementation

We adopt the role of technological partner to create a multi-organization model according to the multi-brand structure of the Group, with its own needs and brand image. We conduct an “Express setup” of the solution in the first phase of the project; in this way we ensure perfect scalability at an international level in the following stages.

Attractive training paths

Barceló selects its best content and combines it with external resources to create gamified, collaborative training paths linked to career plans within the company. The creation of a network of Barceló’s internal collaborators is key to generating all the training offerings, both mandatory and recommended, with maximum speed, ensuring their implementation in time and form.

Learning on the move

Thanks to the learningCloud mobile learning environment, now Barceló employees can combine the demanding pace of their daily lives with the most useful training. A tool that will allow them to learn anywhere and in any situation, both via responsive web access and through its native app.


In the first 48 hours of the launch of Barceló Campus, one out of every three users was already taking training actions. In the first month, more than 74% of staff had completed their training.
The average connection on traditional LMS platforms is less than 20% in most cases.
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Training paths in a month
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Users enrolled
Accesses via mobile devices

Products used

Learn. Create. Share.

Elearning ecosystem designed to implement a complete learning strategy, from content creation and delivery to the management and analysis of employees usage for corporate decision-making.

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