The Prado’s cultural content digitization solution is internationally recognized in three categories of educational innovation. Netex and the Prado National Museum have been awarded three Brandon Hall Awards Bronze at the 2025 Brandon Hall Awards, one of the most prestigious recognitions in educational innovation worldwide.
The awarded project, “Art Beyond the Galleries: How the Prado Reinvents Outreach”, has been distinguished in the following categories:
- Best Advance in Education Delivered Through Technology
- Best Advance in Unique Learning Technology
- Best Advance in Gaming or Simulation Learning Technology
This triple recognition confirms the excellence of the work developed by Netex Studio in collaboration with the Madrid institution, demonstrating the company’s ability to create customized content that combines technical rigor, innovative pedagogy, and cultural heritage preservation.
A customized solution to democratize heritage
The Prado Museum faced a unique challenge: making its extensive collection of works on paper—more than 15,000 pieces—accessible to the public, pieces that could rarely be exhibited due to their delicate conservation conditions.
Netex Studio developed an integrated digital experience composed of two main elements:
- Five thematic monographs, which explore art on paper from different perspectives (photography, drawing, printmaking, paper, and Goya) with a pedagogical and modular approach.
- A intaglio printing simulator, developed in collaboration with PsicoVR through a Temporary Joint Venture (UTE), which reproduces this artisanal technique step by step in a digital environment accessible from any device.
The result is an innovative solution that extends the museum’s reach and facilitates understanding of the technical and artistic context of historically inaccessible works.
A commitment to excellence
The awards highlight the role of Netex Studio as a strategic area within the company, capable of leading unique projects and delivering customized solutions at the level demanded by prestigious international institutions.
From the outset, the Netex team understood the essence of the project and offered us innovative solutions to bring knowledge about drawings and prints to the public in a more engaging and intuitive way.
We are creating a model. Many museums that don’t have the capacity to undertake a project of this magnitude can take this as an example and adapt it to their own collections.
José Manuel Matilla
Head of the Drawings and Prints Collection at the Prado National Museum
“This recognition reflects our commitment to the preservation and democratization of cultural heritage through technology,” says the Netex team. “Thanks to the Prado Museum’s trust and the collaborative work of everyone involved, we have made a historically inaccessible collection now available to any user.”
Explore the digital experience
Would you like to discover the Prado’s Drawings, Prints, and Photography Department? Access the monographic experience and try the virtual intaglio printing workshop.
Reiterated international recognition
This triple Brandon Hall Award adds to other recent recognitions that this project has received, consolidating its position as an international reference in cultural digitization. The project was recently a finalist at the 2025 Learning Technologies Awards.
Additionally, these are the latest Brandon Hall Awards that Netex receives for its work with cultural institutions, following previous recognitions for heritage preservation and dissemination initiatives.
